Rather than wrestling with career change and growth, embrace the empowering gains you achieve by diligently exercising that muscle.
The Heart of Your Value Proposition
In its most basic sense, a unique value proposition is defined as, “a clear statement that describes the benefit of your offer and what distinguishes you from the competition.” It’s a positioning statement that explains what benefit you provide for who and how you do it uniquely well. In some circles, “unique value proposition” is […]
Digging into the discomfort of job search to empower change
My sister shared a story about how in playing ping-pong with her grandson recently she was able to win matches. Her grandson was in the process of learning a new technique of spinning the ball, and while ultimately this new technique should give him the upper competitive hand, in the interim, the learning curve has been slowing him down. I could […]
Why Rushing Your Job Search Can Derail Results
Feelings of angst and urgency often define job search, even for employed careerists. Whatever the reason for your desire to change positions–a bad boss, a recent acquisition or you simply hate your job–when driven by these feelings, you may lose sight of best practices for career management. In doing so, you rush ahead hoping the finish […]
Connect Your Career Pitch With the Listener’s Thoughts
Careerists seeking to invest career capital into the next opportunity and / or breakthrough role have a primary goal – communicate fit between their value proposition and the hiring decision maker’s needs. Fulfilling the requirements of the audience, however, often delves deeper than meets the eye. In fact, Chris Westfall’s recent article, “Your Pitch Isn’t Working, and […]
CareerTrend Site Rebrand
Thank you to Kim Woodbridge of (Anti)Social Development for partnering with me to transform the CareerTrend.net website. As she states on her website, Kim “will develop a theme with the look and functionality that is perfect for your business.” It’s true! Her consultative style leading into the development process was both invigorating and comforting. I […]
Is your head in the sand?
Luck is what happens when preparedness meets opportunity. ~Seneca Most of us have been guilty of the “they’re so lucky” assertions. I hear it from careerists in regard to wishes for better opportunities and wistful envy of a colleague’s or friend’s advancements while they are left in what feels like the dust of opportunity and […]
Why Simplicity in Job Search Can Be Flawed
Unfortunately, many career experts and bloggers wield a powerful sword that pokes holes in job search strategy and touts sweeping simplicity. While the ultimate goal of a job search plan is one that you can use to smoothly navigate transition, plotting that map requires meaningful effort and thought work. Imbibe the latest article on job […]
Weave Your Resume With Relatable Stories
1. Your Resume Should be Written as a Story What does this mean, really, to write a story? Does it mean something like: ‘Once upon a time I was a receptionist at a telecom company before finding my breakthrough sales role that led to my rise to senior management?’ Well, yes, sort of. But what […]
How to Stay Focused During the Marathon of Career Change
There’s a lot of talk about revving up your career in the New Year. While reinvigorating goals in January is an exciting endeavor, problems arise when excitement wanes, and the real work of job search sets in. So, how you do keep the embers of enthusiasm burning over the long haul of career change? How do […]
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